bio
With over 15 years of experience, I develop integrated communication for local, regional, and global brands across all consumer touchpoints, from branding and communication strategy to campaigns and photography.
I started out as a copywriter, developed a strong understanding of art direction, worked as a project manager, and today I lead projects as a creative director. This journey across different roles in the advertising industry has given me a 360° perspective and the tools to approach every challenge from a comprehensive point of view.
I’m passionate about turning complex problems into simple, effective ideas, and I enjoy leading creative teams while fostering a positive and collaborative work environment.